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Salesforce Marketing Cloud Technologies

Introduction to MobileConnect – Salesforce Marketing Cloud

Mobile Studio is one of the 5 channels of Marketing Cloud along with Email Studio, Web Studio, Social Studio and Analytics Studio. Mobile Studio (MobileConnect and MobilePush) enables marketers to engage/connect with mobile users via SMSs, push messages on mobile apps and via Line to broadcast to a larger audience.

Unlike Email Marketing, Mobile Marketing
– has a limit to characters in the content,
– can have no images sent directly

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Blogs

A day with Salesforce GIANTS

Hi there! I am Saransh Garg, a full-time Marketing Automation Consultant and part-time Web developer. In 2 years of career I have worked extensively on Oracle Eloqua and Pardot and currently I have my focus is on Hubspot and Exacttarget. Working with these platforms also led me to learn basics in Salesforce as well, but nothing before the Developer User Group Meet held last Sunday made me feel that I should also go for it and take a few more steps with the cloud.

There were Big guys from Salesforce community:

Atul Gupta (master-mind behind the meet);
Kiran (SFDC advocate);
Amit Malik (Delivery Manager, Salesforce);
Zachary Jeans (No. 1 salesforce influencer individual);
Steve Mo (The God from Answers community);
Mayank Srivastava (enthusiast, 11X Certified) and
Stephanie Herrera (Founder, Salesforce Saturday)
All of them are awesome, I was amazed to get so much in a day, it was definitely much more than what I thought it would be.

Started by Zach, every one there shared their journey with Salesforce. Amit took us to the tour to the certification guide. Steve told us how he became the person with most helpful answers in Salesforce community, everyone in community owes him a beer :D. Stephanie introduced us with the concept of SaleforceSaturday and with her group in Austin. Mayank shared his journey from QA Lead to  Salesforce Senior consultant, it was really motivating. Seeing all of them, listening their stories, I think we all are same its just few of us take the first step to growth and few of them keep moving on it.

The meet was not specific to Salesforce developers/users but it was for all those who are working in IT industry and seeks growth, respect and recognition in their respective domain. Few things that I can recall are:

  1. Be an active member of discussion groups or forums
  2. Try to answer more and more questions with solutions
  3. Keep exploring new features arriving with each release/upgrade
  4. Learn and get certified

To sum up, I would say it was a educational and motivating session from SF Giants.
Thanks Atul, Vinod, Viyom, Sunny and Kiran for planning such a great meet. I am definitely going to work on my Force.com Fundamentals 🙂 🙂